Design4Ukraine Association is a Ukrainian non-governmental organisation that aims to shape a holistic society.

The vision is to ensure a better life for citizens by implementing design tools and promoting design culture. The Design4Ukraine team works as a universal unit analysing and designing ecosystem changes in the creative sector.

The methodology created by Design4Ukraine and Open Circle University of Generations has been tested for 13 years in working groups by neuro-philosopher Olga Duda and under harsh conditions of a full-scale invasion. This methodology allows us to work with challenges of any complexity, launch changes, and achieve self-organising and sustainability.

Why Design Matters

Design is the driving force of any human activity today, an integral part of the creative, economic, and diplomatic sectors. The multidirectional nature of design makes it possible to use a whole range of solutions to create innovative concepts, models, and sustainable processes of shaping or reforming:

Design is about solving problems and creating new opportunities
Design is one of the critical factors in increasing the competitiveness of products and services
Design is an integral part of culture and cultural diplomacy
We see Design as an integral discipline in all its multidimensional manifestations (graphic, object, industrial, communication, web, information, social, system, game, interactive, light, sound, etc.)
Design is one of the most promising sectors of the Ukrainian creative economy
Design has the potential to be a universal tool for change

The Association's Goals:

Researching, systematizing, and defining each design sector's most influential development path
Creating a national strategy for developing the industry that synchronizes all sectors sustainably
Creating an international export strategy and a campaign to promote Ukrainian design
Initiating projects that bring change and supporting ecosystem participants who work systematically and strategically on industry development
Modernizing the systems of state and alternative vocational education
Creating state design policies